Lava to Launch ‘Made in India’ Smartphones on January 7

Lava has despatched out an invite for a January 7 occasion that may witness the launch of recent smartphones from the Indian vendor. The Indian firm has been teasing the launch since final week and at this time it has formally revealed that the upcoming smartphones could have “advanced and dynamic engineering.” The corporate has already listed Lava BeU smartphone, designed with girls patrons in thoughts, on its web site. Lava beforehand confirmed to Devices 360 that it’ll launch a complete of 5 telephones, together with Lava BeU in January.

Lava smartphones launch time, livestream particulars

As per the invite shared by Lava, and a tweet through the Lava official Twitter deal with, the corporate will launch new smartphones on January 7 at 12pm (midday). The occasion shall be livestreamed through the corporate’s Facebook and YouTube handles. The tweet additionally mentions #AbDuniyaDekhegi and #ProudlyIndian hashtags that probably trace at ‘advanced and dynamic engineering’ and ‘Made in India’ smartphones, respectively.

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“I invite you to witness one thing that has by no means occurred within the smartphone trade earlier than. By no means earlier than has smartphone engineering been so advanced and dynamic, because of our gifted engineers. Tune in to the reside webcast of historical past within the making. I promise what follows will make you are feeling proudly Indian,” Sunil Raina, President and Enterprise Head, Lava India, stated within the invite.

Lava BeU value in India

Lava first teased the launch of its BeU smartphone with a tweet on December 23. It got here a day after it announced Lava BeU with twin rear cameras in India. The corporate has already revealed that the handset’s value in India has been set at Rs. 6,888 for its single 2GB + 32GB storage variant. The cellphone is already listed on the official web site. The cellphone, aimed particularly at girls, could be bought in Rose Pink color.

Alongside Lava BeU, the corporate is planning to launch 4 new smartphones and a wise health band on January 7, the corporate confirmed to Devices 360. Moreover, Lava additionally stated that the brand new smartphones shall be priced between Rs. 5,000 and 15,000 and shall be accessible by way of each on-line and offline channels.

Lava BeU specs

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The twin-SIM (Nano) Lava BeU runs on Android 10 (Go version) and includes a 6.08-inch HD+ (720×1,560 pixels) show with a 19.5:9 facet ratio. The show is protected by a 2.5D curved glass and has a waterdrop-style notch. Below the hood, the smartphone is powered by an octa-core SoC clocked at 1.6GHz, coupled with 2GB of DDR4 RAM. There may be 32GB of onboard storage that’s expandable through microSD card (as much as 256GB).

For images, Lava BeU comes with a twin rear digital camera setup that includes a 13-megapixel main sensor with an f/1.85 lens, together with a 2-megapixel secondary sensor. The cellphone additionally consists of an 8-megapixel selfie snapper on the entrance, with an f/2.2 lens.

Connectivity choices embrace 4G LTE, Wi-Fi 802.11 b/g/n, Bluetooth 4.2, GPS/ A-GPS, Micro-USB, and a 3.5mm headphone jack. Lava BeU packs a 4,060mAh lithium polymer battery. The cellphone additionally comes with a fingerprint sensor on the again. It measures 155.5×73.3×9.82mm and weighs 175.Eight grams.


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Which is the bestselling Vivo smartphone in India? Why has Vivo not been making premium telephones? We interviewed Vivo’s director of brand name technique Nipun Marya to search out out, and to speak in regards to the firm’s technique in India going ahead. We mentioned this on Orbital, our weekly know-how podcast, which you’ll be able to subscribe to through Apple Podcasts or RSS, download the episode, or simply hit the play button beneath.

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