Cleartrip Acquisition by Flipkart Met With Fond Farewells on Indian Twitter

E-commerce large Flipkart on Thursday introduced that it was buying on-line journey aggregator Cleartrip. The Walmart-owned firm didn’t disclose the acquisition quantity. Cleartrip has been one of the common entities in India’s on-line journey area, and Twitter put up a befitting farewell to the unique minds behind the corporate based in 2006.

Acknowledging Cleartrip as one of many first to include product design that focussed on enhancing buyer expertise, one consumer wrote, “That is an appreciation tweet for everybody who has been part of the Cleartrip journey. From 2007, you confirmed us all what ‘product design’ and ‘product expertise’ is when virtually nobody knew what magic it might do. Thanks for the inspiration.”

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“I nonetheless hold referring to them for inspiration on product design,” added one other consumer.

Seconding this, a consumer mentioned, “Can’t agree extra. They have been pioneers in supreme consumer expertise. On desktop and cell. Thanks lots for all of the work everybody put in.”

Some even thanked Cleartrip for being an inspiration.

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“Each time when somebody criticised us for an excessive amount of damaging area on the web site, we confirmed them Cleartrip. Thanks for displaying us the trail to good product design,” one of many messages learn.

Many Cleartrip clients have been additionally hoping that the design of the platform stays the identical, post-acquisition. 

The ‘easy reserving expertise’ was additionally one thing social media customers appreciated. 

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A number of customers shared their expertise with the corporate and tried throwing mild on what might have gone improper for them.

Nevertheless, a majority of the feedback selected to rejoice the model. One buyer mentioned, “One of the vital admired merchandise.”

One other added, “Been a superfan of Cleartrip since 2007! Thanks for the magic!”

As per the phrases of the settlement, although Flipkart will purchase all Cleartrip operations, it can proceed to function as a separate model. The corporate’s worker base may even be retained, as per the settlement.


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